![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/e94f7394-8b25-4f1e-a577-d172f6648105_rw_1920.jpg?h=22dc7b9f1fdabe79a85d647523b6eb6f)
morning decal design
The Decal design to be applied to the leading lightweight brand of Kia Motors, “Morning”
was developed. The objective was to go beyond the image of a lightweight car and boost
a dynamic and stylish image. Based on the concept of a dynamic path on which one would
run along with Morning, the Red Line was designed using a speed motif with stripes.
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/7f99c396-0e12-4287-b7f3-9d2c2ffe7028_rw_1920.jpg?h=2c78917fb67f8a15438aaf10c09dafa0)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/4fa0fd2d-3046-46f9-b4fe-66b553f9f3c2_rw_600.jpg?h=79d6ad741cd5346e36701e90fbf70895)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/ee094129-d079-4f18-9072-dcdb9283c04d_rw_1200.jpg?h=c6d098f29fb744360fb44f80a484de34)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/45a8b976-7c4f-4bed-821a-bc497d8795cc_rw_1200.jpg?h=4110e298afad2112dc7e8236475b0894)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/5e2a644f-9d83-4ead-8851-7deb25a1b5e7_rw_600.jpg?h=7af99365021cd10be8962b4b7378c5dd)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/2a952df7-c89b-4c6a-9306-875f411bafe9_rw_1920.jpg?h=5f2b6cd644b6b1b242394022562941fc)
![](https://cdn.myportfolio.com/5768516c-3eaa-45c3-a110-b258893a2610/e222df7d-b660-4854-9d58-2ccf0749c4ea_rw_1920.jpg?h=beb0ce9967c33a0283bf7fb5dba63789)