A project to newly launch a P2P financial services brand will be carried out.
The objective is to avoid an image of competitive brands being an easy and convenient loan
services but to appeal them as a brand with high expertise and reliability. To that end, services
that are fit for the customer will be offered by a professional. This idea is captured in the name
that stands for generating the highest profits. The brand initial “P” in a bold red color stands for
‘the pathway to success’ and emphasizes how Pro:fit will light the future for the customer.