Pet Clothing Branding​​​​​​​

A project to develop the brand identity of MOHA, a fashion brand for pets that helps shedding of cats, was carried out.
The objective was to emphasize convenience through the function of capturing shed fur, going beyond just offering beautiful clothing.
The brand’s initial “M” is depicted as a crown and an elegant purple color was used to express the ultimate comfort that can be
experienced through clothing.

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